Internet Retailing: Clas Ohlson and Microsoft introduce digital 'window shopping' in Stockholm lab store

Swedish home and hardware retailer Clas Ohlson has rolled out digital screens in its Stockholm store in an effort to lure in shoppers.

Working with Microsoft and Ombori, the retailer has introduced the screens in the Clas Ohlson Lab Store in Sweden’s capital, one of several such premises which the retailer uses to test innovations before rolling them out more widely.