Stockholm, Sweden, February 2, 2022
OmboriGrid announced that they are working with leading artificial intelligence (AI) powered spatial intelligence platform Pathr.ai to offer new insights to retailers on how in-store technology affects customer behavior.
Pathr.ai integrates with existing Ombori devices and leverages a retailer’s available camera assets to acquire spatial intelligence insights without the need for specialized hardware. This will enable clients using Ombori Grid to analyze what effect in-store technology has on what customers do, by answering such questions as where customers go after using an in-store device, and providing real-time analysis of customer flow. This valuable business intelligence allows businesses to make data-driven decisions that reduce in-store friction, streamline operations, elevate customer experiences, and increase profits.
“It’s essential for retailers to maintain high levels of customer satisfaction as a way of increasing return rates and their bottom line,” said Andreas Hassellöf, CEO of Ombori. “We are excited to partner with Pathr.ai and integrate their spatial intelligence on our Ombori solutions to empower retail customers with enhanced customer experiences while increasing their store profitability.”
“Customers today expect seamless and personalized in-store experiences and retailers are expected to deliver that level of service. Retailers are also focused on maximizing their store profits and driving business results that matter most to them,” said Alan Flohr, Chief Revenue Officer of Pathr.ai. “We’re delighted to team up with Ombori to enable retailers to make data-driven business decisions with Pathr.ai’s spatial intelligence.”
OmboriGrid AB (publ) is part of Ombori Group, headquartered in Stockholm, with offices in the UK and the Philippines. The company is backed by a consortium of investors, including ITAB, and has clients worldwide, including H&M, IKEA, Target, ACE Hardware, Lindt and Dufry.
Pathr.ai is the industry’s first AI-powered spatial intelligence software company that uses anonymous location data from available and existing infrastructure to observe human behavior in any physical space. Its sophisticated technology turns raw behavioral and spatial data from existing sensors into actionable and applied business learnings - allowing companies to drive the business results that matter most to the growth of their companies in real-time. Founded in 2019, Pathr.ai is headquartered in Mountain View, California. To learn more about Pathr.ai, please visit https://pathr.ai/.
For more information:
Andreas Hassellof, CEO, OmboriGrid AB (publ), +46 (0) 77-586 80 00, email@example.com
Linden Kohtz, CommStrat for Pathr.ai, firstname.lastname@example.org
Andreas is Founder and CEO of Ombori. He is a serial entrepreneur who has founded several companies, starting in his teens. He has a background in cybersecurity, and has worked for companies such as H&M and Nordnet Bank. Andreas is a passionate believer in digital transformation, and is constantly seeking ways in which technology can change the way we work, shop, and live our lives.