Blog – Ombori

Increasing the stopping power of interactive signage

by Ross Malpass

Changing the idle screens results in a significant uplift in engagement - in some cases, almost doubling.

Location, location, location

by Gustaf Zetterlund

Context and location has a huge effect on whether users will actually engage with in-store technology. Every store is unique. What works in one location isn’t guaranteed to work somewhere else.

Getting the Fundamentals Right for Unified Commerce

by Andreas Hassellöf

In-store tech such as endless aisles and interactive digital signage have the power to transform a retail business. But to achieve the intended results, they must be part of a fully integrated system including marketing, purchase, fulfilment and delivery.

Getting Digital Signage Right

by Björn Ström

Smart in-store digital signage is one of the easiest and most cost-effective way to deliver a unified experience combining both physical and digital aspects. A look at the range of benefits modern digital signage can offer retailers and their customers.

Designing In-store Voice Assistants

by Gustaf Zetterlund

Voice is rapidly becoming a natural and instinctive UI: we’re getting closer to a world where the main way we interface with machines is simply by speaking to them, and we expect the machines to talk back.

Blurring the lines between physical and digital retail

by Rui Tian

Retailers who want to stay relevant and competitive need to merge real world and digital world experiences to create unified commerce environments which meet - and ultimately, exceed - the expectations of today’s customers.

Sales Technology With Stopping Power

by Björn Ström

The new generation of retail sales technology needs to have “stopping power” - the ability to make a potential customer stop, look, and ultimately purchase.

Making QR codes more user-friendly

by Ross Malpass

So often, when doing UX and UI work, it’s the tiny details that make all the difference. Here’s a classic example.

How partnering with Microsoft changes the game

by Andreas Hassellöf

Ombori had a very proud moment this September - watching Microsoft CEO Satya Nadella talking about one of our products in his keynote speech at Microsoft Envision in Orlando.

Window shopping that works

by Andreas Hassellöf

With the addition of devices like the Customer Remote, your store window can become a 24/7 sales tool. Window shopping is no longer a lost revenue opportunity. It can become a revenue generator.